Boutique B2B Marketing & Global GTM Advisory

UPTOX is a boutique B2B marketing and global GTM advisory firm helping technology companies build credible international brands, enter overseas markets, and turn marketing activities into measurable business opportunities.

We work with companies across robotics, AI, new energy, smart hardware, and other B2B technology sectors, supporting them across brand positioning, global narrative, market entry strategy, lead generation, CRM workflows, sales enablement, and AI-enabled marketing operations.

Registered in the United States and operating across Greater China, Hong Kong, and the UK partner network, UPTOX combines strategic advisory with hands-on growth system design for companies expanding globally.

Our mission

To help ambitious B2B technology companies become credible, trusted, and competitive global brands. We believe strong technology deserves a clear global story, a structured market entry path, and a growth system that connects brand, demand generation, CRM, and sales conversion.

Our vision

Our mission is to help B2B technology companies move beyond fragmented marketing activities and build integrated global growth systems. We support clients in clarifying their positioning, designing practical GTM strategies, generating qualified leads, improving CRM workflows, enabling sales teams, and turning marketing investment into measurable business outcomes.

What Makes UPTOX Different

Boutique advisory for B2B technology companies that need more than marketing execution.

Explore Services

Built for B2B Technology

We focus on complex B2B sectors where products require education, trust, technical understanding, and long-cycle buyer engagement — including robotics, AI, new energy, EV charging, smart hardware, and industrial technology.

We do not stop at strategy documents. We help connect positioning, content, campaigns, trade shows, lead generation, CRM workflows, lead scoring, sales follow-up, and performance dashboards into one working growth system.

Our approach is grounded in real cross-market operating experience across the US, Greater China, Hong Kong, Europe, and other international markets — helping technology companies communicate value clearly to global buyers.

Strategy + Execution

Global Operating Experience

Led by Real Global GTM Experience

UPTOX is led by Wilson Dong, a global B2B marketing and GTM advisor with over 12 years of experience across robotics, AI, EV charging, smart hardware, and new energy sectors. Wilson has worked across the US, Hong Kong, mainland China, Europe, Asia-Pacific, and the Middle East, helping B2B technology companies build global brands, enter overseas markets, generate qualified leads, and improve marketing-to-sales conversion. Before founding UPTOX, Wilson served as Overseas Marketing Director at a leading robotics company, where he helped build a global marketing center from the ground up across brand communications, digital marketing, product marketing, content marketing, SDR, media, and design functions.

30+

12

Years of experience

B2B Tech Clients Supported